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Home / Free Reports / How to engage HCPs for a successful DIHA?

How to engage HCPs for a successful DIHA?

Free Report

Key Takeaways & Market Players Insights

22 pages, 14 charts

Published September 2023

The “How to engage HCPs for a successful DIHA?” whitepaper offers an extensive examination of insights and perspectives gathered from 564 global stakeholders within the digital health industry. It sheds light on their strategies and approaches when it comes to collaborating with HCPs and how these interactions drive the success of digital health applications. This comprehensive analysis explores the dynamics of engagement, uncovering the overarching objectives, desired outcomes, and the gains sought through HCP partnerships. By investigating both successful and unsuccessful strategies, as well as identifying key barriers, this whitepaper provides insights into the most effective HCP engagement strategies. In doing so, it equips digital health stakeholders with a roadmap for optimizing their collaboration with HCPs.

 

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Product Description

Engaging healthcare professionals (HCPs) is pivotal to the success of a digital health application (DIHA). Companies employ a variety of strategies and approaches tailored to their engagement objectives and resource allocation. While the majority of DIHA launches emphasize the significance of HCP engagement for success, the alignment between importance and actual outcomes is not always guaranteed, with nearly 60% of collaborations not yielding the desired results.

The whitepaper provides a comprehensive description and analysis of diverse engagement methods, incentives, collaboration objectives, success rates, and the challenges encountered by companies when partnering with HCPs.

“How to engage HCPs for a successful DIHA” whitepaper answers the following questions: :

  • How do DIHA companies engage with HCPs?
  • How important is engaging HCPs for the overall success of DIHAs?
  • What are the main goals and objectives of engaging with HCPs concerning the DIHA?
  • Which methods are the most effective?
  • What are the challenges that emerge in the engagement of HCPs?
  • and more 

This whitepaper draws insights from the experience of 564 digital health stakeholders from all over the world, including digital health companies, medtech firms, pharma, healthcare institutions, and health insurance companies. These stakeholders hail from diverse geographical regions, with 59% originating from Europe, 14% from the United States, and 27% representing the rest of the world.

Discover how to successfully engage with HCPs!

 

R2G has been constantly monitoring the global digital health industry since 2010. We provide strategic advice for how to build and grow a successful digital health business within all therapeutic areas, business models and regions. We are happy to talk and share our experience!

If you can’t download any of the whitepapers please write to [email protected]! Please check all your email folders, including promotion, spam, social. Thank you

 

 

1. Key Takeaways: How Digital Health Companies Engage With HCPs?

2. 87% Of Digital Health Companies Work With HCPs Today

3. GPs Are The Preferred Collaboration Partners

4. Personal Networks And Referrals Stand Out As The Best Strategy To Find And Collaborate With HCPs

5. HCP Collaborations Occur During All Phases Of The DiHA Lifecycle

6. Seeking Clinical Insights And Expertise Is The Primary Objective For HCP Engagement

7. Engaging HCPs In Clinical Trials Is The Most Frequently Utilised HCP Engagement Method

8. None Of The HCP Engagement Method Stands Out As A Best In Class Option

9. Around 70% Of The DIHA Companies Invest Upto 30% Of Their Budget On HCP Engagement

10. Allis.Health, A New Digital Health Analyst Platform That Offers Ongoing Market Insights And Competitor Intelligence Organized Around Different Segments!

11. There Is A Mismatch Between The Importance Given To The Engagement And The Success Rates

12. Data Access For Research Is The Most Popular Incentive To Engage HCPs And Drive Their Motivation

13. Time Constraints, Competing Priorities, And Adoption Barriers Are The Top 3 Challenges To HCP Engagement

14. Collaboration With KOLs, Medical Associations, And Feedback Loops Are The Preferred Ways To Improve HCP Engagement

15. Five Recommendations To Get HCPs On Board

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