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HealthTech Startup Nation Report – 2025
Published: 22-04-2025
The “HealthTech Startup Nation Report – 2025” offers an in-depth analysis of the global HealthTech startup ecosystem based on data from the R2GConnect platform, representing more than 8,600 companies across 108 countries, evenly distributed among Europe, the US, and the rest of the world. This report benchmarks company status, team sizes, therapeutic focus areas, business Learn more…
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Global Digital Health Business Outlook Survey – 2025
Published: 10-03-2025
The HealthTech sector has evolved significantly since the surge in digital health investments during the COVID-19 pandemic. While optimism remains, the sector is no longer riding the same wave of enthusiasm that characterized previous years. So, what will 2025 bring to the digital health industry? The “Global Digital Health Business Outlook – 2025” report reveals Learn more…
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Pharma Digital Retail Model
Published: 09-01-2025
The Pharma Digital Retail Model (PDRM) represents a strategic approach in the pharmaceutical industry enabling companies to sell medications directly to patients via innovative digital platforms. These platforms provide a one-stop-shop experience for medication procurement, telehealth consultations, reimbursement optimization, and ongoing treatment support, offering convenience and affordability for patients, especially those managing chronic or recurring Learn more…
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Startup – Corporate Partnerships in Digital Health 2024
Published: 28-11-2024
Partnerships are now a cornerstone for innovation and growth in the digital health market. With approximately 95% of healthtech companies – both startups and corporates engaging in or planning collaborations, these relationships are shaping the industry’s future. However, only 15% of these partnerships between healthcare corporates and startups succeed, raising critical questions about what drives Learn more…
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Global Digital Health Pricing and Business Model Benchmark
Published: 10-06-2024
Understanding pricing and business model strategies is crucial for digital health companies aiming to launch new services or scale their operations effectively. The “Global Digital Health Pricing and Business Model Benchmark” whitepaper by Research2Guidance (R2G) offers a comprehensive analysis of the current data across digital health solutions in mental health, neurology, diabetes, and cardiology from Learn more…
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Digital Health Startups: Outsourcing Needs
Published: 02-04-2024
To thrive amidst the evolving landscape of technological advancements, business expansion, service optimization, and regulatory compliance, digital health solution providers require tailored support to scale their businesses effectively. The main hurdle for both digital health startups and dedicated teams within larger corporations is typically the limited team size. These teams frequently lack the extensive expertise Learn more…
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The Pharma‘s Rush into Artificial Intelligence (AI)
Published: 26-02-2024
Artificial Intelligence (AI) has evolved significantly. In healthcare delivery, it already enhances various aspects ranging from patient triage, diagnostics, monitoring, treatment adherence, and more. With the recent the hype around GenAI tools like ChatGPT, AI has boosted its momentum in the sector. The pharmaceutical sector is also witnessing a surge in the adoption of new Learn more…
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Global Digital Health Business Outlook Survey – 2024
Published: 06-02-2024
In the wake of the post-COVID era, the digital health market saw a transformation in 2023, reverting to pre-pandemic investment trends following a period of heightened activity. Within this context, key factors for analysis include global business prospects, industry dialogue, the influence of major tech players such as Apple and Amazon, and the integration of Learn more…
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How to engage HCPs for a successful DIHA?
Published: 13-09-2023
Engaging healthcare professionals (HCPs) is pivotal to the success of a digital health application (DIHA). Companies employ a variety of strategies and approaches tailored to their engagement objectives and resource allocation. While the majority of DIHA launches emphasize the significance of HCP engagement for success, the alignment between importance and actual outcomes is not always Learn more…
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Monetizing Digital Health Solutions – 2023
Published: 04-07-2023
In today’s rapidly evolving healthcare landscape, digital health solutions have emerged as powerful tools with the potential to revolutionize the way we deliver and access healthcare. As these solutions continue to gain traction, it becomes imperative to explore effective monetization strategies that ensure sustainability and foster innovation in the digital health space. Amidst the widespread Learn more…
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Partnerships in Digital Health – 2023
Published: 03-04-2023
Digital health partnerships brought significant value to the healthcare industry by facilitating collaboration and innovation among various stakeholders, including established healthcare companies, service providers, technology companies, researchers, and digital health innovators. Even though the partnership ecosystem has evolved over time and partnering is #1 choice by startups and corporates to manage digital health activities today, Learn more…
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Global Digital Health Business Outlook Survey – 2023
Published: 31-01-2023
Over the past few years, interest in digital health and healthcare innovation has increased, specifically as a result of the COVID-19 pandemic, at the end of which, digital health applications have received a massive upgrade. However, the question arises as to how things will continue in 2023. The Global Annual Digital Health Business Survey – Learn more…
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DIGA 2022: Is it worth the hype?
Published: 26-10-2022
Digital health solutions have tried to enter the reimbursement market in EU countries since the beginning of the app economy. Getting reimbursed is mandatory for any digital health company that wants to reach a significant size in Europe as 85% of all medical expenses are covered by health plans or government institutions. Germany is the Learn more…
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Global Digital Health Business Outlook Survey – 2022
Published: 16-03-2022
In recent years, the hype around the digital health industry has accelerated. Fueled by the pandemic investors lined up to invest more and more money into digital health startups, pharma companies have set up global digital health teams to build digital products supporting their pill plus strategies, insurance companies and hospitals intensified their collaboration with Learn more…
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Building Digital Health Ecosystems: The eight building blocks of a digital health ecosystem
Published: 21-02-2022
Digital health ecosystems are in high demand. Pharma, MedTech companies, Health Insurers/Payers, Care providers, and Regulators have recognized the need for leveraging the vast universe of digital health solutions to drive innovation. Healthcare companies are connecting and partnering with digital health companies or investing in start-ups or scale-ups at an unprecedented rate and frequency. The Learn more…
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2021 Global COVID-19 Survey: One year into the pandemic, how has the digital health industry changed?
Published: 28-05-2021
The coronavirus pandemic spread across the globe, affecting millions of people and derailing economies. And yet, most in the digital health industry underestimated the magnitude of the impacts- many of these positive- that the pandemic would have on business. Our new whitepaper “2021 Global Covid 19 Survey: One year into the pandemic, how has the Learn more…