The market for mHealth app services will reach $26 billion by 2017

mHealth services start to leverage apps to become commercially successful.

Although the potential benefits of mHealth solutions have been widely discussed for over a decade, until recently the market never emerged from the trial phase.  Mobile application developers have begun to enable the mHealth industry to successfully monetize their services. The market for mHealth services has now entered the commercialization phase and will reach $ 26 billion globally by 2017.

This is one of the findings of our 3rd “Global Mobile Health Market Report 2013-2017”  published in March 2013.

Finally there is evidence that the long-expected mobile revolution in healthcare is set to happen. Both healthcare providers and consumers are embracing smartphones as a means to improving healthcare.

Top mHealth publishers manage to generate more than 3 million free and 300.000 paid downloads in the USA on the iOS platform. The reach on other platforms and in other countries differ at lot but show also the increase of business potential for mHealth apps.

Chart for blog

Not only are consumers taking advantage of smartphones to manage and improve their own health, but also healthcare profseeionals. A significant number (15%) of mHealth applications is primarily designed for healthcare professionals. These include CME (Continued Medical Education), remote monitoring and healthcare management applications.

Currently there are 97,000 mHealth applications in major app stores, 42% of them adhering to the paid business model.  With more and more traditional healthcare providers joining the mobile applications market, the business models will broaden to include healthcare services, sensor, advertising and drug sales revenues.

With the growing sophistication level of mHealth applications, only 9% of the total market revenue in the next 5 years will come from application download revenue. 84% of total mHealth application market revenue will come from related services and products such as sensors.

The “Global Mobile Health Market Report 2013-2017” by research2guidance is a business guide for traditional healthcare companies, mHealth specialists as well as for mobile operators wishing to successfully engage into the new mHealth market.

As usual comments are highly welcome.

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NEW: Our report “EU Countries’ mHealth App Market Ranking 2015” is out now. Download it for free.

This post currently has 16 responses.

  1. […] To review more of the “Global Mobile Health Market Report 2013-2017,” click here. […]

  2. […] To review more of the “Global Mobile Health Market Report 2013-2017,” click here. […]

  3. […] To review more of the “Global Mobile Health Market Report 2013-2017,” click here. […]

  4. […] new study by Research2Guidance predicts that the booming mHealth market will grow to $26 billion by 2017, […]

  5. […] a sorti son dernier rapport sur les applis santé, notant que le marché allait atteindre les 26$ milliards dans quatre […]

  6. […] Le Monde, Santé – Les applications en lien avec la forme ont un avenir radieux devant elles. Des analyses de marché prévoient que d’ici 2017 plus de 1,7 milliard de personnes à travers le monde auront téléchargé au moins une de ces applis spécialisées. Ce marché pourrait atteindre les 26 milliards de dollars dans quatre ans, selon le dernier rapport sur les applis santé de Research2Guidance. […]

  7. […] Referencia: Cisco y Research2guidance […]

  8. […] people would use medical apps by 2015 and emphasized the need for innovation. According to a report from research2guidance, there are currently 97,000 mobile health applications in major app stores, […]

  9. […] 60,000 health-based apps currently available, and a market expected to be worth of $26 billion by 2017, there’s a clear need for the FDA to figure a workable solution to the quick evolution of […]

  10. […] Research2Guidance. The market for mHealth app services will reach $26 billion by 2017. March 7, 2013. Accessed April 2, […]

  11. […] oder gefähr­lich – die „Quan­ti­fied Self“-Bewegung schafft vor allem einen Markt. research2guidance pro­gnos­ti­ziert alle dem MobileHealth-App-Markt bis 2017 einen Umsatz von 26 Mil­li­ar­den […]

  12. […] en perspective ? En tout cas, la lucrativité du marché ne fait guère de doute. D’après un rapport de Research2Guidance 2013, la santé connectée devrait toucher 1,7 milliard de smartphones d’ici 2017, pour un chiffre […]

  13. […] en perspective ? En tout cas, la lucrativité du marché ne fait guère de doute. D’après un rapport de Research2Guidance 2013, la santé connectée devrait toucher 1,7 milliard de smartphones d’ici 2017, pour un chiffre […]

  14. Trés utile merci et bonne continuation

  15. […] en todo el mundo en torno a 20.000 millones de euros en los próximos 4 años, según un informe de Research2guidance. Las apps de salud están descubriendo un mundo de datos y posibilidades tanto para el profesional […]

  16. […] can already hear the howls of anguish from you and furious retorts – ‘how can you ignore the 97,000 health-related apps available on the app stores?’  Well let me explain why apps alone are not the […]

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