With the smartphone app market continuously growing it has become standard business practice, especially for media, consumer goods, automotive, and food companies to develop their own applications and benefit from a new channel to public and consumers.
Both publishers and developers taking up an app development project face a list of challenges, including, but not limited to:
Key challenges in today’s smartphone app development market
Solutions for these challenges are not easy and depend highly on companies’ needs and motives for developing a smartphone application. Understanding the market helps companies to make the right strategic decisions. (Find more in our new report “The Market for Mobile Application Development Services” that gives answers to these questions.) To ease these challenges, tools that help to reduce application development cost, time to market and risks have poured into the market.
Solution tools for these key challenges
There are two main categories of those tools: industry specific and multi-platform development tools.
Based on our in-depth overview of almost 40 white-label solutions, nearly 1/3 of these target such general marketing needs, followed by companies focusing on news and information, those selling goods via smarthpone apps and other common use cases.
Despite the growing supply, the tool market is still in its nascent stage, and solution capabilities are relatively limited. Nevertheless, developers and potential app publishers already have quite a number of products to choose from. However, the majority of those tools make use of web-development technologies.
The mobile app development tool market
Naturally, growth of HTML5 and increasing web-app capabilities have reduced the need for native development, and companies with lower requriements will surely make use of these alternative app development approaches. In many cases it is worth while to give up a certain level of quality in order to reduce development costs. But for those targeting excellent user experience, and building successfull outstanding apps, native development will be the way to go at least for the next couple of years. Similarly, white-label apps will play a role only for long-tail apps. They particularly target small to medium-sized companies, who could not make it to the market otherwise.
The market for mobile application development services
The mobile app development service market is today already twice as big as the app download market, and will continue to grow over the next couple of years, wich presents a unique opportunity for mobile developers to get a share of the US$100 billion market.
Read our new report “The Market For Mobile Application Development Services“ and prepare yourself for the market with information about regional average daily rates, profit margins and development periods, insight into how to reduce outsourcing costs and tips on which platforms to choose for the best business opportunities.
The report includes:
1. Demand for mobile apps (now and in the future)
2. Average project size, daily rate, margin and development period (by regions)
3. Market size (now and in the future)
4. Costs for outsourcing
5. Cost reduction for development
6. Multi-platform solutions
7. Main customers
8. Platforms with biggest demand for apps (now and in the future)
9. Key trends and barriers to market (now and in the future)
… and much more
Click on the report cover to find out more:
It features 38 industry and 25 multi-platform app development tools that help to reduce development cost and time.
– Click here to preview the report and read the table of contents.
– To get further information about the report please call us (+49 30 60 989 3366) or write us an email.
– To get a one-on-one discussion with a research analyst please write an email.